Digital & Social
There’s no new media. There’s no old media.
There is only media.
There is no old media, there is no new media, there is only media. Modern media is an interconnected ecosphere in which professional journalism, academics, bloggers and social media all influence each other. Regardless of where a story starts it can drive content across all media and amplifying its impact and audience. Influencing or creating news, getting attention for an issue or running a robust communications campaign all have digital and social components. At Xenophon, we create integrated campaigns and incorporate digital and social through web property development, audience building, social media content and digital advertising.
People today have so much news, information and social content coming at them that the first trick is to get them to pay attention. We create and manage social media properties and fill them with meaningful content, striking graphics, award-winning video and functional websites.